As of today’s date, a hundred businesses are turning their track from offline to online business. Every brand wants its website to get ranked on Google on the first page. It’s evident that every brand can’t get ranked at the top, but if you choose a good SEO agency, it’s entirely possible.
Search engine optimization plays a significant role in your website rank and increases your website visibility all over the Internet.
Following all the SEO tricks correctly is more important than following algorithms and other SEO methods. Image optimization is one of the methods of SEO which allows your website to get more audience traffic and helps your website to get on top.
Many people or agencies don’t consider image optimization a severe method, but it’s one of the best. Before going further, let’s first understand what Is image optimization and why is it essential for a website?
What Is Image Optimization?
Image Optimization is one of the best SEO techniques you can do to improve your website loading speed. In essential words, image Optimization is a technique in which we can reduce the size of images so that the loading speed of pages per website gets best.
Giving an image a perfect name, keyword, and website link and optimizing it by clearing cache or reducing size helps in the SEO part ideally.
Image Optimization is considered one of the best things to improve your website speed and performance.
Whenever you search for an SEO company near me, you may get many results in the images section, but once with names, keywords, and alt attributes redirects users to their websites.
How To Do Image Optimization?
Once you have understood what image Optimization is, the next step is to understand how to do image Optimization for your website systematically.
Give A Name To Your Image
Naming your image is one of the first steps you need to do while processing image Optimization. If you give a proper name to your image with a relevant keyword and link to your website, it can help you improve your SEO ranking and traffic.
No doubt you can choose a generic name too, but providing an image with a product image is an advantage, or providing your image with a keyword, you think people will search most.
Put Alt Attributes
Alt attributes are again another essential step or aspect of image Optimization. After you have named an image, you must provide it with an alternative text. These are used for web accessibility.
Alt attributes work efficiently when people on search engines search for your product with different names or spelling.
It’s as essential as marking your keywords on the right path. Adding alt attributes with crucial keywords on an image can help your website get more traffic and rank in search engines.
Reduce The File Size
Once you have given your image a name, keyword, alt attributes, and everything, in the end, it’s just about choosing the correct dimensions and angles. Many people simply upload an image and don’t care about its size and angles. The size of your image is one of the most critical factors from an SEO point of view. It can generally have a significant impact on your website.
Most users can immediately upload an image to a website properly. They will surely bounce back from your web page if your page or images aren’t loaded in time. From the whole image Optimization aspect, reducing the file size is one of the most critical elements for your SEO point of view and excellent website functioning.
Decreasing the image size and choosing the correct image format is undoubtedly essential. You may search seo consultancy near me if you still can’t finish this work yourself!
Final Words
Image Optimization plays a vital role in every SEO strategy for sure. All factors play an equal and vital role, from choosing the correct format of your image to providing them with keywords and names and reducing its size.
There are undoubtedly several digital marketing companies in Dubai, but very few experts in this field can help you get your images and website Optimised and SEO-ready!
Get in contact with us today to bring your website SEO to the next level.